{"title":"New Arrivals","description":"","products":[{"product_id":"large-maternity-essentials-bag","title":"Large Maternity Essentials Bag","description":"\u003ch3 data-section-id=\"4ig8wn\" data-start=\"366\" data-end=\"400\"\u003eLarge Maternity Essentials Bag\u003c\/h3\u003e\n\u003cp data-start=\"402\" data-end=\"584\"\u003eDesigned for modern motherhood, the Large Maternity Essentials Bag combines generous storage, practical organisation, and timeless style in one beautifully designed travel companion.\u003c\/p\u003e\n\u003cp data-start=\"586\" data-end=\"809\"\u003eWith a spacious interior and multiple compartments, it offers plenty of room for baby essentials, clothing, feeding accessories, toiletries, and everyday necessities, helping keep everything organised and within easy reach.\u003c\/p\u003e\n\u003cp data-start=\"811\" data-end=\"1098\"\u003eCrafted for versatility, this maternity bag transitions effortlessly from pregnancy and newborn preparation to family outings, weekend trips, and everyday adventures. Comfortable carry handles and an adjustable shoulder strap provide flexible carrying options for busy parents on the go.\u003c\/p\u003e\n\u003cp data-start=\"1100\" data-end=\"1249\"\u003eFeaturing a refined and minimalist design, it blends practicality with elegance, making it an essential companion throughout your motherhood journey.\u003c\/p\u003e\n\u003chr data-start=\"1251\" data-end=\"1254\"\u003e\n\u003ch3 data-section-id=\"19zqy0x\" data-start=\"1256\" data-end=\"1268\"\u003eFeatures\u003c\/h3\u003e\n\u003cp data-start=\"1270\" data-end=\"1657\"\u003e• Large-capacity design for mum and baby essentials\u003cbr data-start=\"1321\" data-end=\"1324\"\u003e• Multiple storage compartments for easy organisation\u003cbr data-start=\"1377\" data-end=\"1380\"\u003e• Spacious interior with wide opening access\u003cbr data-start=\"1424\" data-end=\"1427\"\u003e• Adjustable shoulder strap for comfortable carrying\u003cbr data-start=\"1479\" data-end=\"1482\"\u003e• Durable and easy-to-clean materials\u003cbr data-start=\"1519\" data-end=\"1522\"\u003e• Lightweight and practical for everyday use\u003cbr data-start=\"1566\" data-end=\"1569\"\u003e• Suitable for travel, family outings, and daily routines\u003cbr data-start=\"1626\" data-end=\"1629\"\u003e• Timeless minimalist design\u003c\/p\u003e","brand":"Bertita","offers":[{"title":"Black","offer_id":54050249834837,"sku":"DB-BK-97","price":44.99,"currency_code":"GBP","in_stock":true},{"title":"Gray","offer_id":54050249867605,"sku":"DB-BK-98","price":44.99,"currency_code":"GBP","in_stock":true},{"title":"Beige","offer_id":54050249900373,"sku":"DB-BK-99","price":44.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1046\/0948\/1045\/files\/ChatGPTImage1_06_2026_23_58_39.png?v=1780352138"},{"product_id":"5-piece-baby-essentials-bag-set","title":"5-Piece Baby Essentials Bag Set","description":"\u003ch2\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cstrong\u003e5-Piece Baby Essentials Bag Set\u003c\/strong\u003e\n\u003c\/h2\u003e\n\u003cp data-end=\"259\" data-start=\"69\"\u003eDesigned to keep every baby essential organised and within easy reach, this \u003cstrong data-end=\"180\" data-start=\"145\"\u003e5-Piece Baby Essentials Bag Set\u003c\/strong\u003e combines practicality, versatility, and timeless style for everyday parenting.\u003c\/p\u003e\n\u003cp data-end=\"494\" data-start=\"261\"\u003eFeaturing a spacious main bag, matching organiser bags, insulated bottle holder, and changing mat, this coordinated set provides dedicated space for nappies, bottles, clothing, wipes, and all the essentials needed throughout the day.\u003c\/p\u003e\n\u003cp data-end=\"684\" data-start=\"496\"\u003eWhether you're heading out for family outings, hospital visits, or daily errands, this complete bag set helps keep everything neatly organised while maintaining a classic and elegant look.\u003c\/p\u003e\n\u003cp data-end=\"807\" data-start=\"686\"\u003eThoughtfully designed for modern parents, it offers convenience, organisation, and functionality wherever life takes you.\u003c\/p\u003e\n\u003ch3 data-end=\"821\" data-start=\"809\" data-section-id=\"19zqy0x\"\u003eFeatures\u003c\/h3\u003e\n\u003cp data-end=\"1286\" data-start=\"823\"\u003e• Complete 5-piece baby essentials set\u003cbr data-end=\"864\" data-start=\"861\"\u003e• Spacious main bag with multiple storage compartments\u003cbr data-end=\"921\" data-start=\"918\"\u003e• Matching organiser bags for easy organisation\u003cbr data-end=\"971\" data-start=\"968\"\u003e• Insulated bottle holder\u003cbr data-end=\"999\" data-start=\"996\"\u003e• Portable changing mat included\u003cbr data-end=\"1034\" data-start=\"1031\"\u003e• Comfortable carry handles and adjustable shoulder strap\u003cbr data-end=\"1094\" data-start=\"1091\"\u003e• Durable and lightweight construction\u003cbr data-end=\"1135\" data-start=\"1132\"\u003e• Easy-access storage pockets\u003cbr data-end=\"1167\" data-start=\"1164\"\u003e• Suitable for hospital stays, family outings, and everyday use\u003cbr data-end=\"1233\" data-start=\"1230\"\u003e• Designed for organisation, convenience, and comfort\u003c\/p\u003e\n\u003ch3 data-end=\"1300\" data-start=\"1288\" data-section-id=\"v6ee95\"\u003eIncludes\u003c\/h3\u003e\n\u003cp data-end=\"1448\" data-start=\"1302\"\u003e• 1 × Large Baby Essentials Bag\u003cbr data-end=\"1336\" data-start=\"1333\"\u003e• 1 × Medium Organiser Bag\u003cbr data-end=\"1365\" data-start=\"1362\"\u003e• 1 × Accessory Pouch\u003cbr data-end=\"1389\" data-start=\"1386\"\u003e• 1 × Insulated Bottle Holder\u003cbr data-end=\"1421\" data-start=\"1418\"\u003e• 1 × Portable Changing Mat\u003c\/p\u003e","brand":"Bertita","offers":[{"title":"Black","offer_id":54056628322645,"sku":"DB-BN-45","price":69.99,"currency_code":"GBP","in_stock":true},{"title":"Brown","offer_id":54056628355413,"sku":"DB-BN-46","price":69.99,"currency_code":"GBP","in_stock":true},{"title":"Navy","offer_id":54056628388181,"sku":"DB-BN-47","price":69.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1046\/0948\/1045\/files\/ChatGPTImage2_06_2026_22_59_08.png?v=1780435464"},{"product_id":"diaper-bag-backpack-with-changing-mat-bottle-holder","title":"Diaper Bag Backpack with Changing Mat \u0026 Bottle Holder","description":"\u003ch2\u003e\n\u003cmeta charset=\"utf-8\"\u003eDiaper Bag Backpack with Changing Mat \u0026amp; Bottle Holder\u003c\/h2\u003e\n\u003cp data-start=\"101\" data-end=\"439\"\u003eStay organised wherever parenthood takes you with this practical and stylish \u003cstrong data-start=\"178\" data-end=\"235\"\u003eDiaper Bag Backpack with Changing Mat \u0026amp; Bottle Holder\u003c\/strong\u003e. Designed for busy parents, this spacious baby changing backpack keeps all your essentials neatly organised and within easy reach, whether you're heading out for a quick walk or a full day of adventures.\u003c\/p\u003e\n\u003cp data-start=\"441\" data-end=\"798\"\u003eFeaturing a wide-opening main compartment, multiple storage pockets, a portable changing mat, and an insulated bottle holder, this baby bag makes nappy changes, feeding times, and daily outings effortless. The comfortable backpack design distributes weight evenly, allowing you to carry everything you need while keeping your hands free for your little one.\u003c\/p\u003e\n\u003cp data-start=\"800\" data-end=\"919\"\u003eMade from durable, easy-to-clean materials, it's the perfect combination of functionality, comfort, and timeless style.\u003c\/p\u003e\n\u003ch3 data-section-id=\"19zqy0x\" data-start=\"921\" data-end=\"933\"\u003eFeatures\u003c\/h3\u003e\n\u003cp data-start=\"934\" data-end=\"1399\"\u003e✔ Spacious main compartment with wide-opening access\u003cbr data-start=\"986\" data-end=\"989\"\u003e✔ Includes portable changing mat\u003cbr data-start=\"1021\" data-end=\"1024\"\u003e✔ Insulated bottle holder included\u003cbr data-start=\"1058\" data-end=\"1061\"\u003e✔ Multiple internal and external storage pockets\u003cbr data-start=\"1109\" data-end=\"1112\"\u003e✔ Front zip pocket for quick-access essentials\u003cbr data-start=\"1158\" data-end=\"1161\"\u003e✔ Side pockets for bottles, wipes, or personal items\u003cbr data-start=\"1213\" data-end=\"1216\"\u003e✔ Lightweight and comfortable backpack design\u003cbr data-start=\"1261\" data-end=\"1264\"\u003e✔ Durable, water-resistant fabric\u003cbr data-start=\"1297\" data-end=\"1300\" data-is-only-node=\"\"\u003e✔ Easy-to-clean interior lining\u003cbr data-start=\"1331\" data-end=\"1334\"\u003e✔ Suitable for everyday use, travel, shopping, and family outings\u003c\/p\u003e\n\u003ch3 data-section-id=\"9n3n4e\" data-start=\"1401\" data-end=\"1416\"\u003ePerfect For\u003c\/h3\u003e\n\u003cul data-start=\"1417\" data-end=\"1547\"\u003e\n\u003cli data-section-id=\"qnvi8r\" data-start=\"1417\" data-end=\"1430\"\u003eNew parents\u003c\/li\u003e\n\u003cli data-section-id=\"1oj509b\" data-start=\"1431\" data-end=\"1461\"\u003eBaby essentials organisation\u003c\/li\u003e\n\u003cli data-section-id=\"1qvvovv\" data-start=\"1462\" data-end=\"1487\"\u003eNappy changes on the go\u003c\/li\u003e\n\u003cli data-section-id=\"pbn250\" data-start=\"1488\" data-end=\"1521\"\u003eTravel with babies and toddlers\u003c\/li\u003e\n\u003cli data-section-id=\"ote48y\" data-start=\"1522\" data-end=\"1547\"\u003eEveryday family outings\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Bertita","offers":[{"title":"Beige","offer_id":54061626130773,"sku":"DB-FH-03","price":59.99,"currency_code":"GBP","in_stock":true},{"title":"Black","offer_id":54061626163541,"sku":"DB-FH-04","price":59.99,"currency_code":"GBP","in_stock":true},{"title":"Gray","offer_id":54061626196309,"sku":"DB-FH-05","price":59.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1046\/0948\/1045\/files\/ChatGPTImage3_06_2026_17_06_35.png?v=1780499421"},{"product_id":"travel-diaper-backpack-baby-essentials-changing-bag","title":"Travel Diaper Backpack – Baby Essentials Changing Bag","description":"\u003ch2 data-start=\"85\" data-end=\"380\"\u003eTravel Diaper Backpack – Baby Essentials Changing Bag\u003c\/h2\u003e\n\u003cp data-start=\"85\" data-end=\"380\"\u003eDesigned for families on the move, the \u003cstrong data-start=\"124\" data-end=\"150\"\u003eTravel Diaper Backpack\u003c\/strong\u003e combines timeless style with everyday practicality. Whether you're heading to the airport, visiting family, or enjoying a weekend getaway, this spacious baby changing bag keeps all your essentials organised and within easy reach.\u003c\/p\u003e\n\u003cp data-start=\"382\" data-end=\"696\"\u003eFeaturing multiple storage compartments, insulated bottle pockets, dedicated nappy storage, and a wide-opening main compartment, it makes travelling with your little one simpler and more organised. The versatile design allows it to be carried as a backpack, handbag, or attached to luggage for effortless journeys.\u003c\/p\u003e\n\u003cp data-start=\"698\" data-end=\"922\"\u003eCrafted from durable, water-resistant materials and finished with elegant leather-look details, this travel-friendly nappy bag is the perfect companion for modern parents who need functionality without compromising on style.\u003c\/p\u003e\n\u003cp data-start=\"924\" data-end=\"937\"\u003e\u003cstrong data-start=\"924\" data-end=\"937\"\u003eFeatures:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"938\" data-end=\"1226\"\u003e\n\u003cli data-section-id=\"4241ab\" data-start=\"938\" data-end=\"971\"\u003eLarge-capacity main compartment\u003c\/li\u003e\n\u003cli data-section-id=\"683gj9\" data-start=\"972\" data-end=\"1000\"\u003eMultiple organiser pockets\u003c\/li\u003e\n\u003cli data-section-id=\"sdb6wu\" data-start=\"1001\" data-end=\"1027\"\u003eInsulated bottle holders\u003c\/li\u003e\n\u003cli data-section-id=\"an54qk\" data-start=\"1028\" data-end=\"1052\"\u003eWater-resistant fabric\u003c\/li\u003e\n\u003cli data-section-id=\"9xzx5w\" data-start=\"1053\" data-end=\"1079\"\u003eEasy-access wide opening\u003c\/li\u003e\n\u003cli data-section-id=\"n65l9m\" data-start=\"1080\" data-end=\"1105\"\u003eLuggage-friendly design\u003c\/li\u003e\n\u003cli data-section-id=\"9vyop5\" data-start=\"1106\" data-end=\"1135\"\u003eComfortable backpack straps\u003c\/li\u003e\n\u003cli data-section-id=\"1bx8l64\" data-start=\"1136\" data-end=\"1166\"\u003eStylish leather-look accents\u003c\/li\u003e\n\u003cli data-section-id=\"1pfokb7\" data-start=\"1167\" data-end=\"1226\"\u003eIdeal for travel, holidays, flights, and everyday outings\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"1228\" data-end=\"1354\"\u003e\u003cstrong data-start=\"1228\" data-end=\"1244\"\u003ePerfect for:\u003c\/strong\u003e nappies, wipes, bottles, spare clothes, snacks, toys, travel documents, and all your baby's daily essentials.\u003c\/p\u003e","brand":"Bertita","offers":[{"title":"Red","offer_id":54063163670869,"sku":"DB-DM-79","price":49.99,"currency_code":"GBP","in_stock":true},{"title":"Beige","offer_id":54063163703637,"sku":"DB-DM-80","price":49.99,"currency_code":"GBP","in_stock":true},{"title":"Brown","offer_id":54063163736405,"sku":"DB-DM-81","price":49.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1046\/0948\/1045\/files\/ChatGPTImage3_06_2026_23_38_33.png?v=1780525079"},{"product_id":"kids-indoor-play-tent","title":"Kids Indoor Play Tent","description":"\u003ch3 data-end=\"47\" data-start=\"0\" data-section-id=\"7x32q8\"\u003e\n\u003cspan role=\"text\"\u003e\u003cstrong data-end=\"47\" data-start=\"4\"\u003eKids \u003c\/strong\u003e\u003c\/span\u003e\u003cspan role=\"text\"\u003e\u003cstrong data-start=\"4\" data-end=\"47\"\u003eIndoor \u003c\/strong\u003e\u003c\/span\u003e\u003cspan role=\"text\"\u003e\u003cstrong data-end=\"47\" data-start=\"4\"\u003ePlay Tent\u003c\/strong\u003e\u003c\/span\u003e\n\u003c\/h3\u003e\n\u003cp data-end=\"305\" data-start=\"49\"\u003eCreate a cosy corner for play, reading and quiet time with the Kids Play Tent – Soft Indoor Play Space. Designed for indoor use, this fabric play tent offers children a comfortable and inviting area for imaginative play, relaxation and everyday activities.\u003c\/p\u003e\n\u003cp data-end=\"422\" data-start=\"307\"\u003eIts soft pastel design and decorative details make it a charming addition to bedrooms, playrooms and family spaces.\u003c\/p\u003e\n\u003ch4 data-end=\"441\" data-start=\"424\"\u003eKey Features\u003c\/h4\u003e\n\u003cp data-end=\"702\" data-start=\"443\"\u003e✔ Spacious enclosed play area\u003cbr data-end=\"475\" data-start=\"472\"\u003e✔ Soft fabric construction\u003cbr data-end=\"504\" data-start=\"501\"\u003e✔ Decorative pom-pom trim detailing\u003cbr data-end=\"542\" data-start=\"539\"\u003e✔ Roll-back entrance curtains with tie-backs\u003cbr data-end=\"589\" data-start=\"586\"\u003e✔ Lightweight and portable design\u003cbr data-end=\"625\" data-start=\"622\"\u003e✔ Suitable for indoor play and reading activities\u003cbr data-end=\"677\" data-start=\"674\"\u003e✔ Quick and easy assembly\u003c\/p\u003e\n\u003ch4 data-end=\"717\" data-start=\"704\"\u003eBenefits\u003c\/h4\u003e\n\u003cul data-end=\"965\" data-start=\"719\"\u003e\n\u003cli data-end=\"764\" data-start=\"719\" data-section-id=\"tnuezf\"\u003eEncourages imaginative and independent play\u003c\/li\u003e\n\u003cli data-end=\"825\" data-start=\"765\" data-section-id=\"118i0no\"\u003eCreates a dedicated space for reading and quiet activities\u003c\/li\u003e\n\u003cli data-end=\"873\" data-start=\"826\" data-section-id=\"b59ses\"\u003eSoft and comfortable environment for children\u003c\/li\u003e\n\u003cli data-end=\"917\" data-start=\"874\" data-section-id=\"qwqqsf\"\u003eLightweight design for easy repositioning\u003c\/li\u003e\n\u003cli data-end=\"965\" data-start=\"918\" data-section-id=\"2om8ft\"\u003eComplements modern nursery and playroom décor\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4 data-end=\"986\" data-start=\"967\"\u003eSpecifications\u003c\/h4\u003e\n\u003cul data-end=\"1202\" data-start=\"988\"\u003e\n\u003cli data-end=\"1031\" data-start=\"988\" data-section-id=\"h6xeuw\"\u003eProduct Type: Children's Indoor Play Tent\u003c\/li\u003e\n\u003cli data-end=\"1083\" data-start=\"1032\" data-section-id=\"19qu04w\"\u003eMaterial: Fabric and lightweight frame components\u003c\/li\u003e\n\u003cli data-end=\"1103\" data-start=\"1084\" data-section-id=\"1brg30o\"\u003eColour: Soft Pink\u003c\/li\u003e\n\u003cli data-end=\"1154\" data-start=\"1104\" data-section-id=\"13e9e7m\"\u003eRecommended Use: Indoor play and relaxation area\u003c\/li\u003e\n\u003cli data-end=\"1179\" data-start=\"1155\" data-section-id=\"1og01ze\"\u003eAssembly Required: Yes\u003c\/li\u003e\n\u003cli data-end=\"1202\" data-start=\"1180\" data-section-id=\"10mft7g\"\u003ePortable Design: Yes\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Bertita","offers":[{"title":"Pink","offer_id":54067309150549,"sku":"PT-OI-10","price":69.99,"currency_code":"GBP","in_stock":true},{"title":"Purple","offer_id":54067309183317,"sku":"PT-OI-12","price":69.99,"currency_code":"GBP","in_stock":true},{"title":"White","offer_id":54067309216085,"sku":"PT-OI-13","price":69.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1046\/0948\/1045\/files\/ChatGPTImage4_06_2026_16_32_30.png?v=1780584377"},{"product_id":"nursing-bra-with-push-up","title":"Nursing Bra With Push-Up","description":"\u003cp\u003e\u003cstrong\u003eNURSING BRA WITH PUSH-UP \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eOur Nursing Bra is designed for breastfeeding and everyday wear. Featuring nursing clips for easy feeding access, adjustable shoulder straps, and a wireless design, this nursing bra provides a practical solution for pregnancy and breastfeeding.\u003c\/p\u003e\n\u003cp\u003eThe seamless construction helps create a smooth appearance under clothing, while the adjustable fit allows for comfortable daily use. 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